17 Mar 2026
At the end of last week, the first-year Master in Business Administration students, major in Entrepreneurship, had the honor of visiting the International Innovation Exhibition and engage directly with the forefront of innovative research and entrepreneurial practice.
The International Exhibition of Inventions of Geneva, a renowned platform for advancing creative and technological solutions, offered our students an immersive experience into the world of invention. Guided by faculty head, Dr. Salma Fattoum, and joined by industry specialist and lecturer Sebastien Jeanneret, the students explored innovative prototypes, interacted with accomplished inventors, and observed the complexities involved in transforming original ideas into practical outcomes. A true laboratory of ideas where innovation, creativity, and technology meet: From Nadine, the humanoid robot, to personalized artworks based on emotions, the Softcar, and even intelligent washing machines, students discovered projects that were as surprising as they were inspiring!
These focused interactions enabled students to gain a deeper understanding of the innovation landscape and the processes underpinning entrepreneurial success. Exposure to real-world applications, coupled with insights from leading professionals, equipped participants with valuable knowledge to navigate and excel within the dynamic business environment. A great source of inspiration!
